Organized by The Publishers Association of China, International Publishers Association (IPA), China Publishing Group, London Book Fair and International Publishing Joural, 2017 London International Publishing Forum was held in Olympia Conference Center of London in March 15th.
Xiang Xiaowei, Minister Counselor of Cultural Section at the Chinese Embassy in the UK, Zhu Weifeng, Director General of Planning and Development Department APPFRT, as well as Jacks Thomas, Director of The London Book Fair gave speeches. Jiang Jun, Vice President of China Publishing Group, Richard Charkin, Immediate Past President of the IPA, Executive Director of Bloomsbury, Michiel Kolman, President of International Publishing Association, Senior Vice President, Global Academic Relations, Elsevier, and Derk Haank, Chief Executive Officer of Springer Nature gave speeches on the theme of “Chinese publishing market and International publishing cooperation”. Li Pengyi, Vice President of Publishers Association of China, Director of advisory board of “International Publishing Weekly” introduced the background, products and strategies of IPW on the seminar. Christopher Paterson, Director of advisory board of “International Publishing Weekly”, Past President of Macmillan Education was the host of the seminar.
It is believed that 2017 London International Publishing Forum embraces the most influential voices of international publishing industry. With the theme of “Cooperation between Chinese publishing and International Publishing”, the forum converges hundreds of leaders, experts, elites from publishing industry, arising extensive discussion relating to issues of Cooperation, win-win strategies, opportunities and challenges in Chinese publishing market. It was quite an informative seminar. Derk Haank, Chief Executive Officer of Springer Nature showed that Chinese scientific articles reach a world-leading level in both quantity and quality with an expansion of worldwide influences. Michiel Kolman, President of International Publishing Association, Senior Vice President, Global Academic Relations, Elsevier, said that Chinese publishing is playing an increasingly important role in the international publishing industry, and publishing companies think highly of the cooperation with Chinese publishers. International Publishing Journal (a monthly English journal published by the editorial department of International Publishing Weekly) received compliments from guests. Richard Charkin, the Immediate Past President of IPA, thought International Publishing Journal was a firstrate journal with abundant contents and distinct viewpoints. IPA would recommend it to international publishers for subscription to make it serve more people and get more profits.
During the seminar, Chinese sponsors interacted with English publishers. The Bookseller in areas of content sharing, advertising operation, marketing and holding events, which lay a solid foundation for the international market growth of International Publishing Weekly and International Publishing Journal. In addition, Mao Yuansheng, the Chairman of International Publishing Weekly released “Annual Report of Publishing Industry in China” to the international publishers.
Annual Report of Publishing Industry in China was released by Chinese publishing as a comprehensive annual report, for the first time opening to the international publishing industry, which is finished by International Publishing Weekly jointing with Chinese authority research institutions, data analysis companies, large publishing and distribution enterprises. The report reviews the development of Chinese publishing industry in recent 5 years and demonstrates its main achievements from many perspectives, to introduce Chinese publishing development, market changes and readers’ demands to international publishing so as to enhance the mutual understanding, communication and cooperation. From 2017 on, International Publishing Weekly will release Annual Report of Publishing Industry in China on significant international book fairs.
In recent years, as communication and cooperation between Chinese publishing and international publishing get deeper and deeper, international publishers, on one hand, hope to tap into China and Chinese publishing, and to receive opinions from Chinese publishers. On the other hand, as internationalization is in progress in Chinese publishing, the power and impact of international publishing have always needed to be strengthened and improved. Chinese publishing is striving for strengthening international discourse and enhancing international status as well.
2017 London International Publishing Forum is the second time that The Publishers Association of China co-hosts with International Publishers Association, discussing issues relating to the development of both sides. In 2016, they have worked together on 2016 International Publishing Forum of Beijing International Book Fair.
2017 London International Publishing Forum serves as a platform for international publishers to know the latest achievements and development of Chinese publishing, for both of them to discover success stories, and for promoting publishing trade and cultural communication.
International Publishing Weekly, which is directed by China Publishing Group, hosted by Xinhua Bookstore Head Office, and initially issued on June 27th, 2016, serves as a professional print media focusing on the cooperation and development of international publishing industry. Aiming at converging and sharing global publishing information, promoting communication among publishers, providing readers with comprehensive and multidimensional services and inspiring innovative and creative ideas, International Publishing Weekly creates a new media convergence model of content integration and multi-communication by working on the official website and APPs with network and big data.
International Publishing Journal and the website (www.ipubl.com) have been officially released on 2017 The London Book Fair. International Publishing Journal will become the only professional English media in Chinese publishing industry, targeting on becoming an international platform to spread both Chinese and global publishing information to international publishers. International Publishing Journal should be responsible for strengthening the positive image of Chinese publishing and promoting internationalization of major overseas marketing channels.
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